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Unit 1+2: Effects of
Globalization
The basic conditions for
political-economic trade
of countries integrated
in the global economy
changes constantly.
Reforms in the labor
market, social security
and other
political-economic areas
will follow. These
reforms, in turn, affect
companies. In the course
of increasing
globalization, not only
markets are opened up
and contacts are
intensified. At the same
rate the demands on
information and
communication systems
increases.
In these units,
participants will learn
the basic interrelations
of economics and will
acquire the
methodological tools
needed to be able to
evaluate economic
problems rationally.
Only through analyzing
economic interrelations
can sound judgement
regarding
political-economic
questions be developed.
This forms the basis of
company decision-making.
Having sound knowledge
of complex interactions
in global relations is
of central importance,
especially at the
management level of a
company.
Unit 3+4: Business
Information Systems (ERP
and e-Business)
The latest applications,
their chances and the
consequences of future
solutions, and trends in
the development of
integrated information
processes will be
introduced and evaluated
here. The goal is to
bring participants from
their current individual
levels of knowledge to
the same standpoint for
the courses that follow.
To clarify the
situation, the status
information systems of
different companies will
be illustrated. The
foreseeable technical
enhancements will be
tested and evaluated
according to their
effects - and, most
importantly,
requirements - on
information processing
and the internal company
organization.
Unit 5+6: Business
Challenges in Companies
Basic business knowledge
in marketing, balanced
accounts, production and
investment appraisals
will be imparted with
the documents prepared
for these units. The
goal is to bring
participants with
varying levels of
knowledge to the same
standpoint. Based on
that, state-of-the-art
methods to solve
complicated problems in
a competent manner will
be learnt during the
segment with a mandatory
attendance requirement.
Some Examples:
-
Optimized assembly
of product features
with the help of the
conjoint analysis
-
Value-oriented
company regulation
-
Use of simulation
tools in production
planning
Unit 7: Project
Management
Professional project
management requires good
preparation and
experience-based
support. In this unit,
the following will be
presented: which methods
and tools consulting
companies use for
software implementation
and development, what
preconditions need to be
fulfilled and how
professional project
management differs from
classic project
management, as in
mechanical engineering.
At the same time, the
acknowledged
deficiencies of these
methods will be
discussed. Modern
cyclical approaches will
be tested alongside
classic phase-oriented
procedural models and
project philosophies for
their requirements and
advantages.
Emphasis is placed on a
critical analysis of
opposing premises and
the concepts behind
Business Process
Reengineering and
Continuous System
Engineering. In addition
to the dynamic,
technological factors
that influence project
structuring, the
behavior-oriented
aspects of project teams
will be analyzed.
Concrete projects, their
methods and tools will
be illustrated using
case studies, through
which participants will
learn a systematic
approach to managing
complex IT projects.
Unit 8: Knowledge
Management
Converting the outlined
potential of an
integration of
organization and
information (IOI) takes
place in complex,
interdisciplinary
project teams, in which
the selection,
preparation and
management of
project-relevant
information is one of
the key factors for
success. Such projects
intervene not only in
process planning, but
also in company
management, workplace
planning and company
culture and, because of
this, meet with strong
resistance from many of
the workers affected.
The necessity and the
solution to this
conflict are a
systematic and
continuing transfer of
information and
knowledge, and active
documentation of
knowledge. In the
learning organization of
the future, an employee
needs to be able to work
with methods, tools and
sources, to acquire
information
independently.
Furthermore, company
knowledge bases need to
be structured and
maintained. Finally,
employee knowledge needs
to be opened up and
channeled as source of
creativity and
improvement. The goal of
this course is to teach
participants modern
procedures for
information searches,
along with techniques
and tools for managing
project information.
Unit 9+10: Leadership
and Communication
"Soft Skills" such as
management style,
communication abilities
and company culture have
proven themselves to be
extremely important for
projects that drive
integration within a
company and between
companies, because
motivating the
participants and
overcoming resistance
are indispensable for
success.
Successful project and
company management is
primarily based upon the
ability to receive,
analyze and forward
quick and precise
information. This
requires the use of
different informational
and communication
strategies, according to
the hierarchic
structure, function and
information recipient.
Company management
accomplishes this using
company management
systems that are based
on multidimensional data
warehouses and the use
of Business Intelligence
Tools that make
up-to-date information
selection, analysis and
presentation possible.
The focus of this course
is to perfect the
individual management
and communication
abilities of the
participants. Moreover,
modern management
information systems and
strategies for
introducing these tools
will be discussed.
Unit 11: Reengineering
of Business Processes
Integrated information
systems change the
business processes
within a company, but
also between companies,
especially business
completion between
companies and their
customers. Also, the
flow of administrative
tasks between companies
and state authorities or
state insurance agents
has changed drastically
through the
digitalization of
business processes as in
Electronic Commerce.
Process-oriented
reorganization measures
and software
implementations require
a basic understanding of
business, material,
value and information
flows. The
interrelations are best
brought into clear focus
by expanding upon
business software
libraries and their
reference models. A
model company
implemented in SAP R/3
is ready to serve as the
"business management
laboratory" for
navigating through the
process area along
individual process
chains. These different
business scenarios will
be presented and then
analyzed. The focus is
on the organizational
effects.
Unit 12+13: Information
Technology Services
The subject of these
units is the strategic
importance of IT
services from the
perspective of both
users and providers.
Company internal IT
departments ranked
highly in the age of
mainframe systems. But
little by little, a
plethora of specialized
tasks brought forth an
undeterminable number of
external IT service
providers.
In addition, the
spectrum of services
currently available on
the market has expanded
rapidly with the advent
of application service
providers and e-Business
services. User companies
frequently ask
themselves which tasks
they should perform
internally and which
should be outsourced.
Several possible
approaches will be
analyzed intensely in
these units as well as
discussing other
strategies from
providers of
consultation services.
Unit 14+15: Analyzing
Information Integration
in and between
International Companies
Participants will learn
the strategic
perspective on
integrating value
chains, can familiarize
themselves with the
integrative management
style and have the
opportunity to establish
their skills in a
business simulation. The
focus of these units is
to develop strategic
solutions to problems
and to identify the
critical success factors
for carrying out
international projects.
The study content is
mainly dealt with by
means of case studies.
Unit 16: Cross-cultural
perspectives in
International Management
For international
orientated companies the
handling of
cross-cultural aspects
is a major success
factor, especially for
internationalization
strategies. It is
important to handle
business partners and
employees for example in
negotiations in the most
effective way. A deep
understanding of
international and
intercultural
differences is
essential. The aim of
this unit is to learn
and understand these
differences and adopt
strategies and
techniques for managing
the international
cooperation between
branches and companies. |
